Meet
Bethie
Connecticut-born Master Gardener, published author, and educator cultivating a community of 671K+ passionate garden enthusiasts.
"The more you know, the better you can grow."
The Philosophy
A Journey Rooted in Growth
Bethany Naccarato — known online as Bethie — has gardened her whole life, working vegetable beds alongside her grandparents and tending the flower borders at her childhood home in Connecticut. Today she grows organic heirloom vegetables, peonies, zinnias, and dahlias on her property — Blueacre.
A trained Master Gardener, published author, and sought-after educator, she's built a community of followers who share her belief that stunning landscapes and productive gardens don't need chemicals. Featured in The New York Times and The Spruce and seen regularly on ABC affiliate WTNH's Good Morning Connecticut and CT Buzz.
Community Impact
671K+
Combined Followers
25M+
Views
From Feb 26 to Jun 1, 2026
Master Gardener · Author · Educator
Audience & Reach
Platform Distribution
A diverse presence across the leading visual and social platforms, engaging a passionate botanical audience.
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YouTube
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TikTok
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Threads
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Age Demographic
Top Locations
- United States 83.7%
- Canada 10.2%
- United Kingdom 3.2%
- Ireland 0.6%
Instagram Performance
90 Days · Feb 26 – May 27, 20267.3M
Reel Views
2.4M
Accounts Reached
172K
Likes
75K
Saves
Shares
2K
Reposts
5K
Comments
72
Reels Published
Facebook Performance
90 Days · Mar 4 – Jun 1, 20260
Total Views
0
Reactions
Shares
0
Comments
0
Page Visits
Her Followers Don't Just Scroll — They Shop
Bethie's audience actively seeks out the products and tools she recommends, because every recommendation comes from genuine experience in her own Connecticut garden.
69%
Women
83.7%
US-Based
72%
Ages 45+
Core Audience Interests
Values & Ethos
Every collaboration is built on trust, authenticity, and creative freedom. Bethie's voice — warm, knowledgeable, rooted in organic gardening practices — is what her followers love. It's non-negotiable.
How Bethie Partners
Authentic collaborations that resonate with potential customers
Genuine Belief Only
Bethie only partners with brands she truly believes in and would use in her own garden. Her followers trust her recommendations because they know every product she features has earned its place. That trust translates directly into purchase decisions.
Bespoke, Never Scripted
No pre-made copy. No teleprompter reads. Every piece of partnership content is custom-crafted by Bethie to feel completely native in her feed. The result? Content that performs like organic posts, not ads.
Authenticity That Converts
Bethie's content retains her authentic voice — the same warm, knowledgeable voice her followers fell in love with. This isn't interruption marketing. It's a trusted friend sharing something she genuinely loves.
"When Bethie says she loves something, her audience listens — and buys."
Services
Flexible partnership options tailored to your brand's goals — from short-form video to long-form editorial, speaking engagements to consulting.
Instagram Posts, Carousels, and Stories
Scroll-stopping static imagery and carousel content that showcases your products in Bethie's authentic Connecticut garden. Stories add real-time, ephemeral touchpoints that drive link clicks and direct product discovery with her engaged audience.
Reels, TikToks, and Shorts
Short-form video is Bethie's fastest-growing format, earning millions of views per quarter. These 15–90 second clips drive powerful top-of-funnel awareness and reach audiences well beyond her existing follower base.
YouTube Features and Other Videos
Long-form video content that tells the full story — deep dives, tutorials, and seasonal garden features. These evergreen pieces live on permanently and compound views over time, delivering lasting value for your brand.
Speaking Engagements
Bethie is an experienced speaker available for garden events, brand activations, trade shows, and horticultural conferences. She brings the same warm, expert authority from screen to stage — engaging audiences of all sizes with practical wisdom and genuine passion for the garden.
The Partnership Process
01. Discovery Call
We learn about your brand, values, and campaign goals to make sure there's a genuine fit with Bethie's audience and aesthetic.
02. Creative Concept
Bethie develops a bespoke content plan tailored to your brand — no templates, no pre-written scripts. Every concept is original.
03. Content Creation
Filmed and photographed on-location in Bethie's Connecticut gardens. Authentic settings, natural light, real results.
04. Publish & Report
Content goes live with full performance reporting and insights, so you know exactly what your partnership delivered.
Why Partner With Blueacre?
Bethie is a trusted, respected, and reliable source for major news outlets and national brands.
TV Tested
A seasoned on-air contributor for a top-tier East Coast ABC affiliate, Bethie brings broadcast-level authority to digital platforms. She is a trusted source known for translating complex information into engaging, accessible narratives that resonate with a broad audience. For brand partners, Bethie's TV-tested background serves as a hallmark of quality and ensures she delivers polished, professional content.
An Authentic Voice With Organic Reach
Partnering with Blueacre Garden means your brand shows up in content her audience already loves — not as an interruption, but as part of the feed. Every campaign is bespoke to your brand, written and shot in Bethie's own voice so it reads as a genuine recommendation, not an ad. The result: native posts that look like normal Blueacre content and land with the same passionate, intentional audience that already trusts her.
Recommendations That Convert
Bethie has spent years earning the trust of a community that treats her advice like it's coming from a friend over the garden fence. When she recommends a product or service, her followers take it to heart and act on it — they buy the tools, plant the varieties, and try the brands she stands behind. Partnering with Blueacre Garden isn't paying for reach; it's borrowing trust that's been earned one honest post at a time.
As Seen In
As Seen On
Past Partnerships
Some of the brands that have trusted Bethie to deliver their message.
Let's Grow
Together
Creating meaningful connections between intentional brands and a community that values sustainable, botanical living.
Direct Inquiries
Primary Contact
partnerships@blueacregarden.com